Google Boost

Are you looking to get into Pay Per Click advertising but are slightly intimidated by the process? Soon, Google will be launching Google Boost to help simplify setting up a Google Adwords campaign. Boost will use the information provided in your Google Places profile to automatically research and select competitive key words for your local market, and create the ads. All you have to do is set a budget and Google Boost does the rest.

Currently, Boost is being tested in a few select cities, and will be launched nationally within the next several weeks. Boost will not be replacing Google Tags, instead it is designed to integrate with Google Places, Adwords, and Tags; making it simple to manage your complete Google advertising presence.

Of course, Seyego will also be testing out Google Boost, and comparing it’s effectiveness in various markets. Like most SEO and online marketing, we suspect it won’t be a set-it-and-forget-it solution, but we’re excited to introduce a simplified option to our clients. We’ll keep you posted.

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